Communication/Marketing/Promotions Plan – Only $4,999

Marketing Plans  are document that outlines very critical elements of a businesses marketing strategy. They specify in detail what is being done currently, whats working and whats not, what competitors are doing and what should be done moving forward. A marketing plan is essential to any marketing campaign.

A marketing plan for a small business typically includes:

  • Description of competitors, including the level of demand for the product or service
  • Description of the product or service, including special features
  • Marketing budget including the advertising and promotional plan
  • Description of the business location, including advantages and disadvantages for marketing
  • Pricing strategy
  • Market Segmentation

A marketing plan for a mid-large organization typically includes:

  • Executive Summary
  • Situational Analysis
  • Opportunities / Issue Analysis (SWOT)
  • Objectives
  • Marketing Strategy
  • Action Program (the operational marketing plan itself for the period under review)
  • Implementation (if required)